{"id":3498,"date":"2023-03-17T10:12:32","date_gmt":"2023-03-17T02:12:32","guid":{"rendered":"https:\/\/www.flydove.net\/blog\/?p=3498"},"modified":"2024-03-11T16:54:30","modified_gmt":"2024-03-11T08:54:30","slug":"%e4%b8%8d%e6%95%a2%e7%9b%b8%e4%bf%a1%ef%bc%81%e9%9b%bb%e5%ad%90%e9%83%b5%e4%bb%b6%ef%bc%88edm%ef%bc%89%e5%92%8c%e7%b0%a1%e8%a8%8a%ef%bc%88sms%e3%80%81mms%ef%bc%89%e9%82%84%e6%9c%89%e9%80%99%e7%a8%ae","status":"publish","type":"post","link":"https:\/\/www.flydove.net\/blog\/?p=3498","title":{"rendered":"\u4e0d\u6562\u76f8\u4fe1\uff01\u96fb\u5b50\u90f5\u4ef6\uff08EDM\uff09\u548c\u7c21\u8a0a\uff08SMS\u3001MMS\uff09\u9084\u6709\u9019\u7a2e\u73a9\u6cd5\u53ef\u4ee5\u904b\u7528"},"content":{"rendered":"<p><span style=\"font-weight: 400;\">\u884c\u4e4b\u6709\u5e74\u7684\u884c\u92b7\u5de5\u5177 EDM \u548c\u7c21\u8a0a\u5404\u6709\u7279\u8272\u548c\u512a\u52e2\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7c21\u8a0a\u958b\u555f\u7387\u8d85\u904e 90%\uff0c\u4f46\u6709\u5b57\u6578\u9650\u5236\uff0c\u96d6\u7136\u53ef\u4ee5\u52a0\u5165 emoji \u589e\u52a0\u6d3b\u6f51\u5ea6\uff0c\u4f46\u4e0d\u53ca EDM \u5e36\u4f86\u7684\u5b8c\u6574\u5716\u7247\u548c\u6587\u5b57\u751f\u52d5\u3001\u6709\u5438\u5f15\u529b\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">EDM \u6210\u672c\u4f4e\uff0c\u53ef\u4ee5\u88fd\u4f5c\u8cc7\u8a0a\u8c50\u5bcc\u7684\u5167\u5bb9\u3001\u5e36\u5165 call to action \u7684\u8f49\u63db\u6309\u9215\uff0c\u4f46\u4e5f\u56e0\u70ba\u5167\u5bb9\u7cbe\u88fd\uff0c\u5c0e\u81f4\u88fd\u4f5c\u6642\u7a0b\u8f03\u9577\u3002<\/span><\/li>\n<\/ul>\n<p><span style=\"font-weight: 400;\">\u8a72\u600e\u9ebc\u628a\u5169\u500b\u884c\u92b7\u5de5\u5177\u7d50\u5408\u904b\u7528\u5462\uff1f<\/span><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-712 size-full\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2020\/05\/20200525-1.png\" alt=\"\" width=\"558\" height=\"199\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2020\/05\/20200525-1.png 558w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2020\/05\/20200525-1-300x107.png 300w\" sizes=\"auto, (max-width: 558px) 100vw, 558px\" \/><\/p>\n<p style=\"text-align: center;\"><span style=\"font-weight: 400;\">\uff08\u5716\u7247\u4f86\u6e90\uff1a<\/span><a href=\"https:\/\/www.flydove.net\/blog\/?p=710\"><span style=\"font-weight: 400;\">\u76f8\u8f14\u76f8\u6210\u66f4\u52a0\u5206- EDM &amp; \u7c21\u8a0a \u7cbe\u6e96\u884c\u92b7\u518d\u5347\u7d1a<\/span><\/a><span style=\"font-weight: 400;\">\uff09<\/span><\/p>\n<h2><span style=\"color: #333399;\"><b>\u7db2\u9801\u5f0f\u96fb\u5b50\u5831\uff0b\u9ede\u64ca\u8ffd\u8e64\u529f\u80fd<\/b><\/span><\/h2>\n<p>\u5c07 EDM \u767c\u9001\u7d66\u5168\u6703\u54e1\u5f8c\uff0c\u4e0d\u7528\u53e6\u5916\u88fd\u4f5c\uff0c\u5373\u53ef\u904b\u7528\u985e\u4e00\u9801\u5f0f\u5ee3\u544a\u7684\u300c\u7db2\u9801\u5f0f\u96fb\u5b50\u5831\u300d\uff0c\u5c07\u9023\u7d50\u8cbc\u5165\u6587\u5b57\u7c21\u8a0a\uff08SMS\uff09\u548c\u591a\u5a92\u9ad4\u8a0a\u606f\uff08MMS\uff09\u7684\u300c\u9ede\u64ca\u8ffd\u8e64\u529f\u80fd\u300d\u7522\u751f\u77ed\u7db2\u5740\u3002<br \/>\n\u8b93\u5169\u8005\u7d50\u5408\u767c\u63ee\u66f4\u5927\u7684\u8f49\u63db\u6548\u76ca\u3002<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3538\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3-1024x294.png\" alt=\"\" width=\"700\" height=\"201\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3-1024x294.png 1024w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3-300x86.png 300w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3-768x221.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3-600x172.png 600w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-3.png 1114w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3537\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315.png\" alt=\"\" width=\"700\" height=\"194\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315.png 893w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-300x83.png 300w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-768x213.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-600x167.png 600w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><span style=\"font-weight: 400;\">\u9069\u7528\u7522\u696d\uff1a\u9910\u98f2\u696d<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u9069\u7528\u5c0d\u8c61\uff1a\u4ee5\u624b\u6a5f\u9580\u865f\u8a3b\u518a\u3001\u96c6\u9ede\u7684\u6703\u54e1<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u904b\u7528\u7db2\u9801\u5f0f\u96fb\u5b50\u5831\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u83dc\u55ae\u5716\u6587\u4ecb\u7d39\uff1a\u589e\u52a0\u300c\u60f3\u5403\u300d\u7684\u611f\u53d7<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u7bc0\u65e5\u6d3b\u52d5\u8aaa\u660e\uff1a\u60c5\u4eba\u7bc0\u5927\u9910\u8a73\u7d30\u6d3b\u52d5\u8aaa\u660e\uff0c\u642d\u914d\u7bc0\u6176\u6c1b\u570d\u5716\u3002<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u8a02\u4f4d\u9023\u7d50\uff0f\u96fb\u8a71\uff1a\u8a2d\u5b9a\u9910\u5ef3\u8a02\u4f4d\u7db2\u5740\u7684\u9023\u7d50\u3001\u9ede\u64ca\u96fb\u8a71\u53ef\u76f4\u63a5\u64a5\u6253\u3002<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3534\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-4.png\" alt=\"\" width=\"500\" height=\"430\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-4.png 920w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-4-300x258.png 300w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-4-768x660.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-4-600x516.png 600w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3529\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-667x1024.png\" alt=\"\" width=\"500\" height=\"768\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-667x1024.png 667w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-195x300.png 195w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-768x1179.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-1000x1536.png 1000w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5-600x921.png 600w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-5.png 1027w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p>&nbsp;<\/p>\n<p><span style=\"font-weight: 400;\">\u9069\u7528\u7522\u696d\uff1a\u96fb\u5546<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u9069\u7528\u5c0d\u8c61\uff1a\u672a\u958b\u4fe1\u4e14\u6709\u7559\u4e0b\u624b\u6a5f\u9580\u865f<\/span><span style=\"font-weight: 400;\"><br \/>\n<\/span><span style=\"font-weight: 400;\">\u904b\u7528\u7db2\u9801\u5f0f\u96fb\u5b50\u5831\uff1a<\/span><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u518d\u884c\u92b7\uff1aEDM \u71b1\u9580\u958b\u4fe1\u6642\u6bb5\u70ba3-7\u5929\uff0c\u904e\u4e00\u9031\u5f8c\u5c07 EDM \u672a\u958b\u4fe1\u7684\u540d\u55ae\u6539\u7528\u958b\u555f\u7387\u8d85\u904e 90% \u7684\u7c21\u8a0a\u6e9d\u901a\uff0c\u4e26\u52a0\u4e0a\u539f\u5148\u7684 EDM \u7db2\u9801\u5f0f\u96fb\u5b50\u5831\uff0c\u8b93\u66f4\u591a\u6536\u4ef6\u8005\u53ef\u4ee5\u770b\u5230\u5b8c\u6574\u7684\u6d3b\u52d5\u8a0a\u606f\u3002<\/span><\/li>\n<\/ul>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3531\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-1024x330.png\" alt=\"\" width=\"700\" height=\"225\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-1024x330.png 1024w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-300x97.png 300w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-768x247.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-1536x494.png 1536w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6-600x193.png 600w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-6.png 1690w\" sizes=\"auto, (max-width: 700px) 100vw, 700px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3533\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-7.png\" alt=\"\" width=\"500\" height=\"470\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-7.png 829w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-7-300x282.png 300w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-7-768x723.png 768w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-7-600x565.png 600w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"aligncenter wp-image-3528\" src=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8-416x1024.png\" alt=\"\" width=\"500\" height=\"1230\" srcset=\"https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8-416x1024.png 416w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8-122x300.png 122w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8-624x1536.png 624w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8-600x1476.png 600w, https:\/\/www.flydove.net\/blog\/wp-content\/uploads\/2023\/03\/20230315-8.png 706w\" sizes=\"auto, (max-width: 500px) 100vw, 500px\" \/><\/p>\n<p><b>\u540c\u5834\u52a0\u6620\uff1a\u300c\u9ede\u64ca\u8ffd\u8e64\u529f\u80fd\u300d\u512a\u9ede<\/b><\/p>\n<ul>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u67e5\u770b\u7c21\u8a0a\u5167\u7db2\u5740\u7684\u9ede\u64ca\u6b21\u6578\u3001\u9ede\u64ca\u7387<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u4e0b\u8f09\u9ede\u64ca\u7c21\u8a0a\u5167\u7db2\u5740\u7684\u9580\u865f\u540d\u55ae<\/span><\/li>\n<li style=\"font-weight: 400;\" aria-level=\"1\"><span style=\"font-weight: 400;\">\u900f\u904e\u6578\u64da\u4e86\u89e3\u6536\u4ef6\u8005\u7684\u4f7f\u7528\u4f5c\u696d\u7cfb\u7d71\u548c\u700f\u89bd\u5668<\/span><\/li>\n<\/ul>\n<blockquote>\n<p style=\"text-align: center;\"><span style=\"color: #808080;\"><strong>\u95b1\u8b80\u66f4\u591a\uff1a<a style=\"color: #808080;\" href=\"https:\/\/www.flydove.net\/blog\/?p=3154\">\u3010\u7c21\u8a0a\u884c\u92b7\u3011\u6b77\u4e45\u4e0d\u8870 3 \u5927\u8981\u9ede\uff01\u516c\u8a8d\u8f49\u63db\u7387\u6700\u9ad8\u7684\u884c\u92b7\u5de5\u5177<\/a><\/strong><\/span><\/p>\n<\/blockquote>\n","protected":false},"excerpt":{"rendered":"<p>\u884c\u4e4b\u6709\u5e74\u7684\u884c\u92b7\u5de5\u5177 EDM \u548c\u7c21\u8a0a\u5404\u6709\u7279\u8272\u548c\u512a\u52e2\uff1a \u7c21\u8a0a\u958b\u555f\u7387\u8d85\u904e 90%\uff0c\u4f46\u6709\u5b57\u6578\u9650\u5236\uff0c\u96d6\u7136\u53ef\u4ee5\u52a0\u5165 emoji \u589e\u52a0\u6d3b\u6f51\u5ea6\uff0c\u4f46\u4e0d\u53ca EDM \u5e36\u4f86\u7684\u5b8c\u6574\u5716\u7247\u548c\u6587\u5b57\u751f\u52d5\u3001\u6709\u5438\u5f15\u529b\u3002 EDM \u6210\u672c\u4f4e\uff0c\u53ef\u4ee5\u88fd\u4f5c\u8cc7\u8a0a\u8c50\u5bcc\u7684\u5167\u5bb9\u3001\u5e36\u5165 call to action 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